Keyword Ranking
A product's position in Amazon search results for specific keywords. Higher rankings lead to more visibility and sales. Rankings are influenced by sales velocity, relevance, and conversion rate.
Related Terms
A9 Algorithm
Amazon's search and ranking algorithm that determines product visibility in search results. Key factors include relevance (keywords), performance (sales, conversion), and customer satisfaction (reviews, ratings).
Sales Velocity
The rate at which a product sells over a given period. High sales velocity improves BSR, keyword rankings, and Buy Box eligibility. It's a key factor in Amazon's A9 algorithm.